You've found the correct medium for your message, but how can you ensure it will be favourably received? Here Rydahl explains how to write a great message with just a few simple techniques. At the end of the episode, you’ll be on your way to writing effective messages, attracting your audience’s attention and avoiding the spam folder.
Lesson 3
Develop your goals with these other lessons
Once you’ve hit send, there is nothing more frustrating than watching your inbox for a reply that never comes. This episode looks at what’s behind the unanswered message, a very common experience in today’s digital world. Your first lesson to master? It's nothing personal!
Lesson 4 • 5mnWhen a message goes unanswered, it’s tempting to fall into a spiral of self-doubt. What’s with the silence? Am I to blame? To prevent such paranoia, Rydahl shares her "omnichannel checklist": 6 questions that will help you better understand what might have gone wrong.
Lesson 5 • 5mnFollowing up an unanswered message shouldn’t be daunting: on the contrary, this gesture demonstrates motivation and determination on your part. If done well, follow-up messages are bound to spark interest. In this episode, our expert introduces you to the subtle art of follow-up messages so you can get the response you’ve been waiting for.
Lesson 6 • 4mn